{"id":650,"date":"2013-11-28T17:19:01","date_gmt":"2013-11-28T17:19:01","guid":{"rendered":"http:\/\/www.abrima.com\/blog\/?p=650"},"modified":"2013-11-28T17:19:01","modified_gmt":"2013-11-28T17:19:01","slug":"para-que-los-emails-enviados-caigan-en-spam","status":"publish","type":"post","link":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/","title":{"rendered":"Para que los emails enviados no caigan en Spam"},"content":{"rendered":"<p><img loading=\"lazy\" title=\"spam\" alt=\"spam\" src=\"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg\" width=\"420\" height=\"533\" \/><\/p>\n<p>Desde\u00a0<strong>MDirector<\/strong>, plataforma de email marketing, nos env\u00edan\u00a0<a title=\"whitepaper\" href=\"http:\/\/emailmarketing.mdirector.com\/whitepaper-como-configurar-spf-y-dkim\/\" target=\"_blank\" rel=\"nofollow\">un nuevo Whitepaper<\/a>\u00a0que nos explica c\u00f3mo configurar el SPF y DKIM para mejorar la entrega de nuestros emails, varias p\u00e1ginas explicando\u00a0<strong>el SPF (Sender Policy Framework) y DKIM (DomainKeys Indentified Mail)<\/strong>\u00a0y la forma de configurarlos para que los emails que enviamos a nuestros clientes y\/o suscriptores no se pierdan en el mar de spam de sus cuentas de correo.<\/p>\n<p>El SPF (Sender Policy Framework) es un sistema de validaci\u00f3n de email que intenta prevenir el falseo de las direcciones de correo electr\u00f3nico por medio de la verificaci\u00f3n de las direcciones IP de los servidores de env\u00edo.<\/p>\n<blockquote><p>Lo que hace es especificar desde qu\u00e9 direcciones IP se pueden enviar los correos electr\u00f3nicos de un determinado dominio.<\/p><\/blockquote>\n<p>El DKIM (DomainKeys Identified Mail) es un m\u00e9todo de autenticaci\u00f3n de correo electr\u00f3nico que certifica que el correo viene del emisor que se indica en el campo\u00a0<em>From<\/em>. Utiliza criptograf\u00eda de clave p\u00fablica para firmar los correos, con lo que si alguien intenta manipular las cabeceras, se puede detectar f\u00e1cilmente en el destino.<\/p>\n<blockquote><p>El funcionamiento es el siguiente: el dominio emisor firma con su clave privada varios campos del correo y a\u00f1ade la firma a la cabecera DKIM-Signature. Cuando el receptor recibe el correo recupera la clave p\u00fablica del emisor en el DNS y la utiliza para comprobar que la firma es correcta y los contenidos del mensaje no han sido alterados.<\/p><\/blockquote>\n<p>La configuraci\u00f3n del SPF y DKIM mejorar\u00e1 la entrega en las campa\u00f1as de Email Marketing, para lo cual es necesario usar alguna plataforma de estas caracter\u00edsticas y seguir los pasos del documento, que pod\u00e9is obtener de forma gratuita\u00a0<a title=\"mdirector\" href=\"http:\/\/emailmarketing.mdirector.com\/whitepaper-como-configurar-spf-y-dkim\/\" target=\"_blank\" rel=\"nofollow\">aqu\u00ed<\/a>.<\/p>\n<blockquote><p>Podremos aprender a configurarlos eficazmente y descubrir las herramientas que nos ayudar\u00e1n a comprobar si cumplimos con todos los requisitos de la industria.<\/p>\n<p>FUENTE: <a href=\"http:\/\/wwwhatsnew.com\/2013\/11\/25\/para-que-los-emails-enviados-no-caigan-en-spam\/\">wwwhatsnew.com<\/a><\/p><\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>Desde\u00a0MDirector, plataforma de email marketing, nos env\u00edan\u00a0un nuevo Whitepaper\u00a0que nos explica c\u00f3mo configurar el SPF y DKIM para mejorar la entrega de nuestros emails, varias [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Para que los emails enviados no caigan en Spam - Blog de Tecnolog\u00eda - Abrima<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Para que los emails enviados no caigan en Spam - Blog de Tecnolog\u00eda - Abrima\" \/>\n<meta property=\"og:description\" content=\"Desde\u00a0MDirector, plataforma de email marketing, nos env\u00edan\u00a0un nuevo Whitepaper\u00a0que nos explica c\u00f3mo configurar el SPF y DKIM para mejorar la entrega de nuestros emails, varias [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/\" \/>\n<meta property=\"og:site_name\" content=\"Blog de Tecnolog\u00eda - Abrima\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/abrimawebs\/\" \/>\n<meta property=\"article:published_time\" content=\"2013-11-28T17:19:01+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg\" \/>\n<meta name=\"twitter:label1\" content=\"Escrito por\" \/>\n\t<meta name=\"twitter:data1\" content=\"Ana Lucia Marrou\" \/>\n\t<meta name=\"twitter:label2\" content=\"Tiempo de lectura\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutos\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.abrima.com\/blog\/#organization\",\"name\":\"Abrima\",\"url\":\"https:\/\/www.abrima.com\/blog\/\",\"sameAs\":[\"https:\/\/www.linkedin.com\/company\/abrima-soluciones-web\/\",\"https:\/\/www.youtube.com\/user\/abrimawebs\",\"https:\/\/www.facebook.com\/abrimawebs\/\",\"https:\/\/twitter.com\/abrimaweb\"],\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.abrima.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.abrima.com\/blog\/wp-content\/uploads\/2018\/03\/abrima-logo.png\",\"contentUrl\":\"https:\/\/www.abrima.com\/blog\/wp-content\/uploads\/2018\/03\/abrima-logo.png\",\"width\":700,\"height\":700,\"caption\":\"Abrima\"},\"image\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/#\/schema\/logo\/image\/\"}},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.abrima.com\/blog\/#website\",\"url\":\"https:\/\/www.abrima.com\/blog\/\",\"name\":\"Blog de Tecnolog\u00eda - Abrima\",\"description\":\"Blog sobre todo lo relacionado con Cloud, Marketing Digital y Web\",\"publisher\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.abrima.com\/blog\/?s={search_term_string}\"},\"query-input\":\"required name=search_term_string\"}],\"inLanguage\":\"es\"},{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#primaryimage\",\"url\":\"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg\",\"contentUrl\":\"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#webpage\",\"url\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/\",\"name\":\"Para que los emails enviados no caigan en Spam - Blog de Tecnolog\u00eda - Abrima\",\"isPartOf\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#primaryimage\"},\"datePublished\":\"2013-11-28T17:19:01+00:00\",\"dateModified\":\"2013-11-28T17:19:01+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#breadcrumb\"},\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/\"]}]},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Portada\",\"item\":\"https:\/\/www.abrima.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Para que los emails enviados no caigan en Spam\"}]},{\"@type\":\"Article\",\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#webpage\"},\"author\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/#\/schema\/person\/70ccd8d5617e3a3d6d5121086c3bb00f\"},\"headline\":\"Para que los emails enviados no caigan en Spam\",\"datePublished\":\"2013-11-28T17:19:01+00:00\",\"dateModified\":\"2013-11-28T17:19:01+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#webpage\"},\"wordCount\":333,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg\",\"inLanguage\":\"es\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#respond\"]}]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.abrima.com\/blog\/#\/schema\/person\/70ccd8d5617e3a3d6d5121086c3bb00f\",\"name\":\"Ana Lucia Marrou\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"es\",\"@id\":\"https:\/\/www.abrima.com\/blog\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/90bc8b721d14c58be266256fd3396265?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/90bc8b721d14c58be266256fd3396265?s=96&d=mm&r=g\",\"caption\":\"Ana Lucia Marrou\"},\"url\":\"https:\/\/www.abrima.com\/blog\/author\/anilu\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Para que los emails enviados no caigan en Spam - Blog de Tecnolog\u00eda - Abrima","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/","og_locale":"es_ES","og_type":"article","og_title":"Para que los emails enviados no caigan en Spam - Blog de Tecnolog\u00eda - Abrima","og_description":"Desde\u00a0MDirector, plataforma de email marketing, nos env\u00edan\u00a0un nuevo Whitepaper\u00a0que nos explica c\u00f3mo configurar el SPF y DKIM para mejorar la entrega de nuestros emails, varias [&hellip;]","og_url":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/","og_site_name":"Blog de Tecnolog\u00eda - Abrima","article_publisher":"https:\/\/www.facebook.com\/abrimawebs\/","article_published_time":"2013-11-28T17:19:01+00:00","og_image":[{"url":"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg"}],"twitter_misc":{"Escrito por":"Ana Lucia Marrou","Tiempo de lectura":"2 minutos"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Organization","@id":"https:\/\/www.abrima.com\/blog\/#organization","name":"Abrima","url":"https:\/\/www.abrima.com\/blog\/","sameAs":["https:\/\/www.linkedin.com\/company\/abrima-soluciones-web\/","https:\/\/www.youtube.com\/user\/abrimawebs","https:\/\/www.facebook.com\/abrimawebs\/","https:\/\/twitter.com\/abrimaweb"],"logo":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.abrima.com\/blog\/#\/schema\/logo\/image\/","url":"https:\/\/www.abrima.com\/blog\/wp-content\/uploads\/2018\/03\/abrima-logo.png","contentUrl":"https:\/\/www.abrima.com\/blog\/wp-content\/uploads\/2018\/03\/abrima-logo.png","width":700,"height":700,"caption":"Abrima"},"image":{"@id":"https:\/\/www.abrima.com\/blog\/#\/schema\/logo\/image\/"}},{"@type":"WebSite","@id":"https:\/\/www.abrima.com\/blog\/#website","url":"https:\/\/www.abrima.com\/blog\/","name":"Blog de Tecnolog\u00eda - Abrima","description":"Blog sobre todo lo relacionado con Cloud, Marketing Digital y Web","publisher":{"@id":"https:\/\/www.abrima.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.abrima.com\/blog\/?s={search_term_string}"},"query-input":"required name=search_term_string"}],"inLanguage":"es"},{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#primaryimage","url":"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg","contentUrl":"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg"},{"@type":"WebPage","@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#webpage","url":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/","name":"Para que los emails enviados no caigan en Spam - Blog de Tecnolog\u00eda - Abrima","isPartOf":{"@id":"https:\/\/www.abrima.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#primaryimage"},"datePublished":"2013-11-28T17:19:01+00:00","dateModified":"2013-11-28T17:19:01+00:00","breadcrumb":{"@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#breadcrumb"},"inLanguage":"es","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/"]}]},{"@type":"BreadcrumbList","@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Portada","item":"https:\/\/www.abrima.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Para que los emails enviados no caigan en Spam"}]},{"@type":"Article","@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#article","isPartOf":{"@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#webpage"},"author":{"@id":"https:\/\/www.abrima.com\/blog\/#\/schema\/person\/70ccd8d5617e3a3d6d5121086c3bb00f"},"headline":"Para que los emails enviados no caigan en Spam","datePublished":"2013-11-28T17:19:01+00:00","dateModified":"2013-11-28T17:19:01+00:00","mainEntityOfPage":{"@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#webpage"},"wordCount":333,"commentCount":0,"publisher":{"@id":"https:\/\/www.abrima.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#primaryimage"},"thumbnailUrl":"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2013\/11\/shutterstock_120822940-600x762.jpg","inLanguage":"es","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/www.abrima.com\/blog\/para-que-los-emails-enviados-caigan-en-spam\/#respond"]}]},{"@type":"Person","@id":"https:\/\/www.abrima.com\/blog\/#\/schema\/person\/70ccd8d5617e3a3d6d5121086c3bb00f","name":"Ana Lucia Marrou","image":{"@type":"ImageObject","inLanguage":"es","@id":"https:\/\/www.abrima.com\/blog\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/90bc8b721d14c58be266256fd3396265?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/90bc8b721d14c58be266256fd3396265?s=96&d=mm&r=g","caption":"Ana Lucia Marrou"},"url":"https:\/\/www.abrima.com\/blog\/author\/anilu\/"}]}},"amp_enabled":true,"_links":{"self":[{"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/posts\/650"}],"collection":[{"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/comments?post=650"}],"version-history":[{"count":1,"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/posts\/650\/revisions"}],"predecessor-version":[{"id":651,"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/posts\/650\/revisions\/651"}],"wp:attachment":[{"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/media?parent=650"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/categories?post=650"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.abrima.com\/blog\/wp-json\/wp\/v2\/tags?post=650"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}