{"id":4626,"date":"2016-09-08T03:52:29","date_gmt":"2016-09-08T03:52:29","guid":{"rendered":"http:\/\/www.abrima.com\/blog\/?p=4626"},"modified":"2016-09-08T03:52:29","modified_gmt":"2016-09-08T03:52:29","slug":"nueva-funcion-google-permite-se-venda-ropa-desde-buscador","status":"publish","type":"post","link":"https:\/\/www.abrima.com\/blog\/nueva-funcion-google-permite-se-venda-ropa-desde-buscador\/","title":{"rendered":"Nueva funci\u00f3n de Google permite que se venda ropa desde el buscador"},"content":{"rendered":"<p><img src=\"http:\/\/wwwhatsnew.com\/wp-content\/uploads\/2016\/09\/imagen-3-730x589.jpg\" alt=\"moda en google\" \/><\/p>\n<p>Google <a href=\"https:\/\/adwords.googleblog.com\/2016\/09\/shop-look-on-google.html\" target=\"_blank\">ha anunciado<\/a> un nuevo sistema de comercio electr\u00f3nico integrado en su buscador, y en esta ocasi\u00f3n tiene a <strong>la moda<\/strong> como protagonista.<\/p>\n<p>La idea es que los consumidores que est\u00e9n buscando ropa puedan encontrar inspiraci\u00f3n entre opciones diversas que ver\u00e1n en un conjunto de fotograf\u00edas, im\u00e1genes a partir de las cuales se podr\u00e1 acceder a una colecci\u00f3n de prendas y accesorios disponibles para compra.<br \/>\n<span id=\"more-270467\"><\/span><\/p>\n<p>El paso a paso ser\u00e1 muy sencillo: buscaremos algo como \u201c<em>vestido de boda<\/em>\u201d y encontraremos fotos de algunos sitios preseleccionados por Google (blogueras especializadas, sitios asociados, etc.). Pulsaremos en aquella foto que m\u00e1s atractiva nos parezca y veremos, a continuaci\u00f3n, una lista de prendas iguales o semejantes a las mostradas en la imagen, apuntando directamente a la tienda online que la est\u00e9 ofreciendo.<\/p>\n<p>Mientras que las fotos iniciales se obtienen de sitios web relacionados con la moda, las prendas y accesorios de la tienda son componentes de adwords, anuncios que las compa\u00f1\u00edas incluir\u00e1n en sus campa\u00f1as, y pagar\u00e1n cada vez que hagamos click en uno de ellos.<\/p>\n<p>Este experimento estar\u00e1 disponible de momento solo en Estados Unidos, desde el m\u00f3vil, aunque si el experimento funciona, es posible que dentro de adwords veamos dentro de poco una secci\u00f3n de \u201cincluya aqu\u00ed su anuncio de ropa\u201d.<\/p>\n<p>Fuente: <a href=\"http:\/\/wwwhatsnew.com\/2016\/09\/06\/nueva-funcion-de-google-permite-que-se-venda-ropa-desde-el-buscador\/\">WWWhatsNew<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Google ha anunciado un nuevo sistema de comercio electr\u00f3nico integrado en su buscador, y en esta ocasi\u00f3n tiene a la moda como protagonista. La idea [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0},"categories":[27],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v19.1 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Nueva funci\u00f3n de Google permite que se venda ropa desde el buscador - Blog de Tecnolog\u00eda - Abrima<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.abrima.com\/blog\/nueva-funcion-google-permite-se-venda-ropa-desde-buscador\/\" \/>\n<meta property=\"og:locale\" content=\"es_ES\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Nueva funci\u00f3n de Google permite que se venda ropa desde el buscador - Blog de Tecnolog\u00eda - Abrima\" \/>\n<meta property=\"og:description\" content=\"Google ha anunciado un nuevo sistema de comercio electr\u00f3nico integrado en su buscador, y en esta ocasi\u00f3n tiene a la moda como protagonista. 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